Affiliate Programs

The best and worst affiliate programs in the online gaming industry.

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Playamo Partners

25% - 45% (Real: 16% - 29%)

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Playamo Partners has a long-standing reputation for paying correctly for many years, even to small affiliates. They own several brands including National Casino or 20Bet, have a revenue share range of 25 to 45% minus administrative expenses and do not have a sub-affiliate program.

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Groupartners

25% - 45% (Real: 22.76% - 40.97%)

Groupartners is the brand behind Tusk Casino. Its affiliate system is Netrefer, and has a promotional range of 25-45% revenue share and a real range of 23-41%.

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Betwinner Affiliates

25% - 45%

The Betwinner affiliate program has a negative transfer if we set up weekly payments and does not carry losses if we set up monthly payments. Minimum winnings to withdraw are $30.

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FastPay Affiliates

25% - 45% (Real: 18% - 33%)

Fasypay has a multi-brand affiliate program, with a rev-share range of 25% to 45% and a cookie duration of 30 days.

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Dafabet Afiliados

30% - 40%

Dafabet is an online casino originating from Asia that offers almost every possible vertical, from sports betting to casino and poker. Based in the Philippines where it is regulated, Dafabet is a growing brand with commissions of up to 30%.

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Total Affiliates

30% - 30%

Total Affiliates is the affiliate program of casinos like Black Diamond Casino with a fixed commission percentage of 30% but whose real value is unknown. It has no negative carry and has a minimum payment of US$50 (with the exception of check and Bitcoin payments).

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Rivalo Partners

20% - 40%

Not much is known officially about Rivalo's affiliate program, which theoretically offers a profit share of 20% to 40%. This program has not been audited.

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JVSpin Partners

30% - 50%

JVSpin Partners is the affiliate program of the JVSpin casino, a brand that uses the proprietary 1xBet software, and although it claims to have no administration fees, it is accepted that it charges 15% in administrative commissions. The progressive return varies from 30 to 50% depending on the number of customers referred.

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JimPartners

25% - 45% (Real: 12% - 21.6%)

Jim Partners is the affiliate program for casinos like Slottica or AllRight and is known for having some of the most predatory and unfavorable administrative fees and terms in the industry, charging commissions of up to 40% on its affiliates' profits.

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Hola Partners

25% - 45% (Real: 15% - 27%)

Hola Partners is the Lucky Elektra casino affiliate program (with an innovative and interesting design). They have no sub-affiliation and according to Affiliate Guard Dog a very poor real revenue share, with high administrative commissions.

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Gamesys Group

25% - 45%

Formerly known as JPJ Group Affiliates, Gamesys is the affiliate program of important brands in the casino and bingo market such as Vera&John or Botemanía.

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Buffalo Partners

25% - 45% (Real: 23% - 40%)

Buffalo Partners utilizes a casino affiliate program with over 15 years in the industry. However, or perhaps because of this, it has an activity rate (conditions for profit percentages).

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Btag Media

20% - 40%

BTagMedia is an affiliate metaprogram that includes casinos such as Bet4Joy, EvoBet, Betway or Brazino 777 among dozens of others, with commissions ranging from 20% to 40%.

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Betchain Affiliates

25% - 45% (Real: 25% - 40.5%)

With high commissions and low (or zero) administrative fees, Betchain Affiliates is the Betchain casino program that appears to deliver what it promises. No negative transfer.

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Alpha Affiliates

25% - 45% (Real: 17.5% - 31.5%)

Alpha Affiliates is a program considered reliable, present in the gaming industry since 2012, it has offers of up to 40-50%, without negative carryover and with effective profit margins between 17% and 31%.

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1xBit Partners

25% - 40% (Real: 22.5% - 36%)

1xBit is a cryptocurrency casino, so we expect your payments and commissions to be in Bitcoin. Their commission range is 25% to 40%, with actual commissions of 23% to 36%. Eligible for affiliates interested in earning bitcoin, with this player profile.

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What is Affiliate Marketing?

Affiliate Marketing is part of what is known as “Performance Marketing,” and it plays an important role in the iGaming industry as well as other industries, such as retail through programs like Amazon Associates.

In general, it is a benefit program where a webmaster typically receives compensation for referring new customers to an online business.
In the case of betting and online casinos, it is a way for operators to gain new players without directly investing in their acquisition, offering their partners or affiliates a share of the profits for performing this task.

As in any industry, there are good and bad actors. Those who operate legitimately and those who hide information, with deceptive practices and Terms and Conditions for both affiliates and players, with hidden fees, affiliate managers who occupy their positions for a short time, brands that disappear or stop paying, and affiliates themselves who generate spam and misleading advertising. And also programs that try to do their work in a fair, transparent, and sustainable manner.